cybersecurity PR professional

ARPR

Senior Account Director, Cybersecurity // 2022

• Lead overall account strategy and execution, developing integrated marketing campaigns to build brand and executive recognition for variety of cybersecurity companies

• Aid in growth and development of cybersecurity practice group, assisting with new business and identifying areas for organic growth within existing accounts

• Manage junior team members and provide professional development opportunities 

Account Director, Cybersecurity // 2021-2022

• Led media strategy and execution to help cybersecurity startups find their niche in the crowded cybersecurity media landscape​

• Managed and mentored junior team members and interns

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SourceCode Communications

Senior Account Executive // 2020-2021

• Managed $80k/month client portfolio developing and implementing strategic communication plans including messaging, media relations, and thought leadership platforms

• Drafted releases and public-facing messaging for clients

• Drafted and placed bylines in national and trade publications

• Managed and mentored 4 junior employees

• Led new business pitches and presentations, bringing in over $100k in new business and organic growth 

• Sample clients: Pindrop, PCI Pal, Backblaze, Accedian

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Account Executive // 2019-2020

• Drafted content including press releases, bylines, and blogs

• Assisted with the development of strategic communication plans

• Managed speaking and award programs for client executives

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Nectar Communications

Account Coordinator // 2018-2019

• Assisted in the development of strategic communication plans

• Implemented and tracked media outreach campaigns

• Analyzed media coverage and prepared client media reports

• Drafted social media copy and scheduled posts

• Sample clients: Google Cloud, Stripe, Zenefits

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Robert Jackson for NY State Senate

Finance Director // 2018

• Led phone outreach efforts to build and strengthen relationships with potential contributors

• Organized with members of the community and local political clubs to plan fundraisers and meet-and-greets

• Researched and developed talking points for platform issues

BerlinRosen

National Public Affairs Intern // 2017

• Worked with labor and economic justice clients to implement media relations and social media campaigns

• Drafted media pitches and implemented outreach campaigns

• Monitored news and compiled daily clips reports

• Drafted social media copy and scheduled posts

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Revolution Messaging

Digital Strategies Intern // 2016

• Implemented mobile, calling and social media campaigns for economic and social justice clients such as Bernie Sanders

• Designed social media graphics for Flint, MI fundraiser that raised over $150,000 in under 48 hours

UES Progressives

Steering Committee Member // 2020-2022

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Chelsea Reform Democratic Club

Recording Secretary // 2019-2020

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League of Women Voters of Tompkins County

Recording Secretary // 2015-2016

Google Analytics

Hootsuite Platform

Adobe Suite

Meltwater

Trendkite

Talkwalker